These days, more and more people are setting up businesses online. And it’s easy to see why. With the global pandemic, much of our shopping is being done on the…
How to use SEO to drive organic traffic to your e-commerce website
Not all that long ago, SEO (search engine optimisation) was a clunky, awkward process, often involving shoe-horning keywords and clickbait content into an otherwise perfectly respectable website. But in the…
Navigating social media for online businesses
Gone are the days when all you had to do for a new business was set up a website and an email address. Now, there are a dazzling array of…
Most Brits still committed to online shopping as Covid-19 lockdowns ease
After a long winter spent mostly in lockdown, most Britons are looking forward to the gradual easing of restrictions beginning this spring. But a survey commissioned by Vauxhall Motors has…
How to turn subscribers into customers in five easy steps
Whether you’re an established online business or a new venture just starting out, building and maintaining a comprehensive email list is a vital part of becoming a success. Not only…
How to choose a name for your online store
When it comes to launching an online business, names can be a funny thing. Sometimes, a catchy moniker is one of the first things that we think of when dreaming…
Backbone Angels: Shopify team to champion women and non-binary founders
To mark International Women’s Day, we’re taking look at a new venture that hopes to level the playing field for women and non-binary entrepreneurs in the traditionally male-dominated world of…
How product photography can make a huge difference to your sales
As a dedicated e-shop owner, you know that your products are great. But if you want to be successful, you need to make sure that your prospective customers know that…
Starting a Business: How much does it cost to start a business in the UK?
So you’re thinking of starting out on your own? Great. Independent businesses are on the rise, and there couldn’t be a better time to start your journey. But at some…
The growth of e-commerce in 2020 & 2021
It’s never easy to predict business trends – and that has never been truer than in the rollercoaster that was 2020. At the beginning of the year, no one could…